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The Story of NICKI's.com

How One Mother’s Passion Became a Leading Global Style Destination

As the leading online purveyor of fine fashion and design for babies to teenagers, NICKI’S.com was born out of a German mother’s love of fashion. In 1985, Elke Bachstädt founded NICKI’S flagship boutique as THE ADDRESS for luxury and premium children’s wear on Bavaria’s picturesque Lake Tegernsee. As a loyal customer of NICKI’S, mother of two Maria Sottor, wanted to build on the store’s unique offering by making its collection available to parents around the world. Maria followed her heart and founded NICKI’S.com in 2009.

With a selection of more than 180 designer and emerging independent labels for boys and girls aged 0 – 16, NICKI’S.com is an exclusive online retailer of prestigious brands including Dior. Having forged a successful career in luxury fashion prior to establishing NICKI’S.com, working for the likes of Polo Ralph Lauren, Escada and Rena Lange, Maria’s enthusiasm for fashion is weaved throughout the entire NICKI’S.com experience. Every item on the site is hand-picked by Maria.

"We invite you to step inside the wonderful world of NICKI’S.com, where a truly luxurious fashion experience awaits."

With its headquarters and warehouse in Munich, Germany, each item purchased from NICKI’S.com is lovingly packaged and dispatched world-wide within one day of being selected. NICKI’S.com truly is the ultimate destination for every little fashionista’s wardrobe. We invite you to join us on this exciting fashion journey and hope you enjoy the experience with us!

"We invite you to step inside the wonderful world of NICKI’S.com, where a truly luxurious fashion experience awaits."

With its headquarters and warehouse in Munich, Germany, each item purchased from NICKI’S.com is lovingly packaged and dispatched world-wide within one day of being selected. NICKI’S.com truly is the ultimate destination for every little fashionista’s wardrobe. We invite you to join us on this exciting fashion journey and hope you enjoy the experience with us!